Anuj Bhutani knows that fashion gets people talking and what he chooses to express through his collections is the wholistic development towards a sustainable future especially in terms of fashion. With the growing number of fast fashion brands and consumerism, fashion has become a disposal commodity. Anuj’s idea of fashion is to break the barriers of gender norms using organic fabrics to create androgynous silhouettes that are comfortable, stylish and most importantly promote sustainable fashion as a way of life.
The fabrics mainly used are Khadi, Linen, & Cotton. Taking inspiration from people, places and nature, the elements are kept to a minimal and silhouettes are big and androgynous. Layering is an integral part of the collection however all single pieces can also be worn on their own. There are jumpsuits, kimono shirts, sack like tops, anti-fits in earthy colours with a mixed street vibe.
Shot by Angana Ananya
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